Client
The Change Catalyst
Role
Senior Graphics, UX & Web Design
Services
Brand & Visual Design
Graphic Design
Kids’ Workbook & Learning Material Design
Social Media Design
Poster & Campaign Design
Web UI/UX Design
Digital Content Design
Creative Direction
We led the visual design work across Mind Ninjas, Elevate, and Ignite, creating engaging visual experiences for children, parents, educators, and digital audiences.
The work spanned educational workbooks, social media campaigns, posters, digital interfaces, and supporting brand assets, with a focus on making complex ideas visually engaging, accessible, and memorable.
We developed a broad range of visual assets across print and digital, including:
• Designed interactive and engaging kids’ workbooks and learning materials
• Created social media graphics and campaign content
• Designed posters and promotional materials
• Developed web UI/UX concepts and digital interfaces
• Created visual assets that maintained consistency across different platforms
• Translated educational and brand messaging into clear, child-friendly visuals
• Collaborated with the wider team to develop creative concepts and execute campaigns
The result was a cohesive collection of creative work that helped bring the brands to life across educational, promotional, social, and digital touchpoints.
The designs made the content more engaging for young audiences, strengthened the brands’ visual presence, and created a consistent experience across both physical and digital platforms.
The process started with understanding the audience, the message, and the purpose behind each piece of work.
From there, I explored visual concepts, developed layouts and design directions, and refined them through feedback. For children’s materials in particular, I focused on creating designs that balanced fun, clarity, storytelling, and usability.
For digital projects, the process extended into UI/UX thinking, ensuring that the visual design was not only attractive but also intuitive and easy to navigate.
